This spring I’ve been mentoring the first group of startups accepted to Richmond’s Lighthouse Labs accelerator program. Below is a quick roundup of links I’m sharing with these companies about the role of design in launching a startup.
Must-read primer on design for non-designers. Includes a lovely interactive version of Dieter Rams’ 10 principles for good design.
Excellent interview with Jason Putorti, the designer co-founder of Mint, about emotionally intelligent design and how good design makes a product and company more trustworthy and valuable.
This interview with Mailbox CEO Gentry Underwood is less about design per se and more about high-level “design thinking” and how to apply that to your product. MORE…