edUI 2011: Presenting Sophisticated Web Design

Last month, I had the pleasure of presenting at edUI, a conference for web professionals who work at universities, libraries, and museums. Despite the niche focus, edUI’s content was incredibly rich, including presentations from Margot Bloomstein, Brian Fling, and of course, Jeffrey Zeldman.

My presentation on Sophisticated Web Design was aimed at both new and experienced designers who are looking for ways to break out of the tried-and-true and add more depth and detail to their web designs. It’s easy to fall into a rut of doing what’s always worked before or what we see working for other people, but that quickly leads to repetition and a portfolio of stale work. I thought it’d be fun and inspiring to talk about ways we can push our designs further while improving the usability of our sites for visitors.

This was by far the longest and most in-depth presentation I’ve given so far. It took significantly more work and preparation than I expected, and even though it was well-received there are still ways I think I could have done better. Nevertheless, I’m thrilled with the positive response I received and looking forward to tackling more speaking engagements in 2012.

edUI 2012 is scheduled for September 24-26, 2012 in Richmond, VA. You should plan to check it out.

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